Teaching English with Art: the ENGLISH LANGUAGE LEARNING materials you have been waiting for:
Click on the image below to know more about TEACHING ENGLISH WTH ART and buy your eBooks:
Teaching English with Art: the ENGLISH LANGUAGE LEARNING materials you have been waiting for:
TEACHING ENGLISH WITH ART: MATISSE. Click here for more info: http://wp.me/p4gEKJ-1kP
TEACHING ENGLISH WITH ART: PICASSO. Click here for more info: http://wp.me/p4gEKJ-1lA
#matisse #picasso #fauvism #cubism #moma #tate #teachingenglish #language #learningenglish
Ideal for online lessons!!
If you are having any of the following problems, we can help you…
a. Are your students often bored during the English class? b. Don’t they know what to say when you set up speaking activities? c. Do you spend the weekend correcting writing assignments that don’t seem to help them improve? d. Is it hard to personalize productive skills and link the English lesson to the other subjects in the school curriculum? e. The students know nothing about Art and high culture in general.
Click on each of the pictures below to get your copy from the KINDLE STORE:
Teaching English with Art is the series for you! This eBook series is a wonderful supplement to any coursebook or extra materials your students may already be using in the English class. Each volume contains 30 speaking and writing activities for classroom use based on some of the most striking works by famous artists: for now we have MATISSE, PICASSO, CARAVAGGIO, MONET, NORMAN ROCKWELL, WINSLOW HOMER, a special three-in-one volume of MONET + PICASSO + MATISSE (90 activities), and we’ve just launched VAN GOGH.
IMPORTANT NOTE:
PERSONALIZATION: if you wish to change the cover of any of the ebooks, add your school logo, negotiate a special price for a determined number of students, or make other suggestions of customization, do not hesitate to talk to us. We are VERY FLEXIBLE. Make your ebook UNIQUE!
The objective of these eBooks is to expose the students to high art while having them practice English, fulfilling, therefore, one of the tenets of effective language acquisition: providing a realistic context for the language to be learned and practiced as a means to an end. Your students will love to practice their English discussing and doing writing tasks based on the works of these great artists. The activities are highly personalized, so the students can express their own opinions and feelings. This is a proven way to make language acquisition fun and effective by creating in the classroom an atmosphere of interest, motivation and personalization. Each activity is clearly correlated to the COMMON EUROPEAN FRAMEWORK OF REFERENCE (CEFR), and the level is stated next to it. Ideally both you and your students should purchase the material. For heads up activities, project the images on a white wall. Chose your favorite artist and click on the corresponding image below to go to AMAZON.COM and get your e-book:
If you need more instructions on how to purchase the eBooks, please click here: http://wp.me/p4gEKJ-1Cz
Jorge Sette.
Click on the image below to download your book FROM AMAZON.COM
You will never have bored students again.
For other eBooks of the series TEACHING ENGLISH WITH ART, please click here:
Check out the video clip on our eBooks below:
Au revoir
Jorge Sette
Pioneered by Pablo Picasso and Georges Braque, Cubism is one of the most revolutionary and seminal art movements of the 20th century. It has its origins in the post-impressionist paintings of Paul Cezanne, and aims at depicting reality in a non-naturalistic way, being considered the seed of the abstract paintings developed later on. Cubism in its more innovative and radical form lasted from 1907 to 1914, when the First World War broke out.
The end of the 19th century and the early decades of the 20th century were marked by great technological innovations that cried for an art form that could express these fast changes and new times. Traditional art, based on realistic works, which had been perfecting the use of perspective since the Renaissance, could not compete with the innovations of photography and film. They would be a mere replication of these more accurate methods of showing reality.
In an attempt to grasp the essence of the times, Picasso started to move towards more simplified depictions of objects and the human form, trying to represent simultaneously the different angles from which they could be seen, not only from a unique perspective. He started to flatten his images, making use of geometric shapes (such as cubes, hence the name of the movement) and deconstructing reality by slashing the image into different planes, producing, thus, an effect which had a more intellectual than sensorial impact on the viewer.
The iconic painting Les Demoiselles d’Avignon is considered the first Cubist work of art. Primitive art, such as African masks and Iberian sculptures, played an influential role in the development of Cubism. This first phase of the movement is usually known as analytic cubism, characterized by the use of dark, almost monochromatic color hues, and growing to a point where the deconstruction of reality became so radical that the viewer could hardly identify the object or person depicted. The second phase, synthetic cubism, was a lot more energetic and colorful, including the technique of collage, where real-life two-dimensional materials, such as colored paper, newspapers or even hair ribbons, were glued to the painting.
It’s hard to pinpoint when Cubism really finished, although we usually place it in the historical period between 1907-1914. It actually did not end, but transformed itself and evolved into other styles in the following decades.
Even today we can identify strong influences of Cubism in architecture, design and, of course, the arts in general.
NOTE: If you teach languages, you might want to check out our series of eBooks TEACHING ENGLISH WITH ENGLISH available from AMAZON.COM: http://wp.me/p4gEKJ-1lS
Au revoir
Jorge Sette
Webinars have been around for a while now, and, therefore, they’re not considered the sexiest media by marketers any longer. It comes as a surprise, though, that, among the social media available, they are demonstrably the one that brings in the most number of conversions and sales. Pretty sexy, in my opinion, huh?
Webinars are a social medium, because, just like Twitter, Facebook or Instagram, they boost the creation of a community and generate a lot of interaction between the participants. The sessions themselves have a limited length of time– 75 min is the usual – but, just like a live in-person event, they bring people together who can then sign up for your company’s website or Facebook fan page and become a member of a community just like any other.
Most webinars are done live, although, depending on the software or service you choose to use, the session can and should be recorded for later viewing, in case some of the participants cannot make it at a certain time of the day.
I remember the first time I ran a webinar – facilitating the presentation of famous authors of a publisher I used to work for – with the objective of educating the participants on the new methodology of the English language teaching material we were launching, and, as a consequence, selling the material to the school or teacher who might feel it fit their needs. Being the first time on my own, I was kind of nervous, but then I relaxed and started to have a good time myself. The speakers, at first, were a bit stiff themselves, but then they got in the mood (of course, we all had rehearsed and had been carefully trained many times before) and the session was as a huge success.
There are basically three phases to a webinar: the promotion, the session itself, and the follow-up. If all these phases are implemented properly and carefully, the event will go as smoothly as it should, otherwise the session will flop, and the conversion rates and sales results will be disappointing. After all, a webinar is like any other marketing tool for collecting leads and selling the product. Some webinars are so powerful that the conversion from prospect to lead to buyer occurs during the session itself, and the client either makes the purchase online after the webinar or requests the visit of a rep to complete the process. Let’s talk a little bit about each of the phases of a webinar:
The Promotion: creating the buzz
After deciding on the best webinar provider for your company and having had extensive training on it, organize your first event. This does not differ much from how you promote your live in-person conferences, except for, in your communication with the customers – be it online (email, banners, Facebook posts); print collateral/invites that your sales people will hand out to VIP clients; or even phone calls – make sure to reinforce the main advantage of the webinar: the customer will be attending a high-quality session and interacting with people from all over the world from the comfort of their own home or the desk chairs in their office. Many clients still resist the concept of webinars initially, as they will have never taken part in one. Even the reps, if not properly trained, can damage your effort by not explaining to the customer the value of attending a session under these ideal conditions. All the clients need is a computer with an Internet connection. Remember to send out invitations to the event a least 30 days before the session, and be prepared to send two or three reminders afterwards if you feel the registration is low. By the way, make the registration process very simple (ask only for their names and email addresses). You can add more details about them later.
The session and its different parts
When the great day arrives, make sure you, as the facilitator, and the speakers, who will probably be in different parts of the world, get together online at least 30 min before the session starts in order to run some technical tests of sound and image and make sure everything is in fine. There are always some customers who arrive early, either because they are excited, or because they themselves want to make sure they can get in easily. Greet these people warmly, explain them that the session will start in X min (remember they might be in very different time zones) and ask them questions such as how they found out about the session, where they are watching it from, are they alone or with other people, etc., to warm them up. The webinar provider usually has a forum section (or chat room) where the participants can chat with each other by entering their questions, answers and comments in writing. So expect a lot of interaction among them even before the session starts.
When the time is right, introduce the speakers, present the agenda of the webinar (it is a great help for the audience to know what is going to happen, so show a slide with bullet points telling them the plan). In the phase of the preparation for the webinar, ask the speakers if they would feel comfortable telling a story related to the content they will be presenting to open the session. We love stories and this is a great way to break the ice. Of course, the story ideally tells of a problem and its solution – which will be the product/service you are promoting. The speakers mustn’t make it too long, as some attendees will want them to jump straight into the content itself.
Then the speakers start the session per se. If the speakers decide to make it more interactive – which I strongly recommend – they should ask questions during the presentation and teach the audience how to react by using the different buttons available on the dashboard on their end of the interface of the webinar provider: they can say YES/NO, they can insert emoticons in the chat section applauding a point the speakers made, or laughing at one of their jokes. They can also make comments in the chat section. They love it.
When you finish the content part of the session, you or your speaker need to put on your sales hat, and smoothly, transition to a sales close. Ask if they liked what they heard so far, if they have any questions and whether they are ready to purchase it. This is called CLOSING in sales, and you need to do that, if you are using the webinar for business. Afterwards, set up a quick Q&A slot: 15 min max. They can ask questions about anything: the content of the session or the product/service itself. Some will buy on the spot, others will need more time to think about it. Fair enough. For those who need more time, you will establish the third phase of the webinar:
The Follow-up
Both live in-person events and webinars need to pull the prospects along the sales funnel leading them to make a purchase. After the even, you will hopefully have many converts, but they need to actually take the action of buying your offer. This third phase is essential: your reps could schedule a demo at their office to continue the conversation; you could set up an email marketing campaign highlighting the benefits of the product and expanding on what was not said during the webinar; you can send them more info via an ebook or brochure. However, don’t lose track of the participants of the webinar. Make sure they join your community (website, blog, Facebook fan page, etc). Otherwise, you will be just wasting your time as a business person.
There is a lot of info about webinars on the web and many tips on how to conduct them. The more you read about these sessions, the more confident you will become to start producing them. They are very effective. Don’t miss on this opportunity to close deals.
Au revoir.
Jorge Sette.
You may have heard the term ANDRAGOGY. No, it’s not something you need to treat and there’s no need to be scary if you find out your husband is into it. It’s simply the word we use for “pedagogy” when the learners are not children.
Although there are many overlaps between the processes of teaching adults and children – they both love learning through playing, for example – there are some differences too. And those differences must be taken into consideration, if you are designing a course or training session for your employees, or other adult participants.
Some of the differences, established by Malcolm Knowles, an American Adult Educator of the XX century, are, for example, adults need to know why they are learning; adults wish to take responsibility for their learning, so they should contribute and take active part in the process; they have already a wealth of experience to build on and the new items to be learned (knowledge, skills, or attitude) will add to their baggage; the purpose of learning must be objective and perceived as relevant, which is, to help them with their lives or give them pleasure; they are more willing to learn things that meet a specific need or desire; they are more likely to be moved by intrinsic motivation (self-steem, for example) than extrinsic (rise in salary, promotion, relocation, etc).
Having established these basic differences, we must also add that both kids and adults have, individually, different learning styles (visual, auditory, kinesthetic), and some are more likely to use either the more analytical (left) or the more creative (right) side of the brain. These individual differences must also be taken into account when you design and develop a training course. I know, you must be thinking by now that, unless you are a teaching on a one-to-one basis, you can’t possibly cater for all these needs and idiosyncrasies. The good news is yes, you can. Let’s list here the basic steps you should take in putting together an effective training course for a group of adults. I will be using examples from a very successful course I created while I ran a consultancy service called Tutor in the mid-nineties, The course Pronunciation for Brazilian Teachers of English attracted hundreds of teachers every time it was offered at different venues and times all over the country. Sometimes these were open events, for which any teacher could sign up. Other times, these were tailor-made or adapted modules for specific schools as a service for their teachers.
Obviously, it’s not possible to cover all the details of a well-designed and implemented training course in the space of a blog post. This is not my intention. But I promise to come back to the topic periodically as you ask questions and comments on this overview of the mains steps I give you below:
1. Needs analysis: being a Brazilian teacher myself, I identified very early on that most teachers in the country had a huge gap in the knowledge and practice of pronunciation. They spoke English – some better than others – but very few had actually learned or knew explicitly about the different phonemes of the language or the mechanics of pronunciation. Many were not familiar with concepts such as stress and intonation either. Therefore, most of them, in their classes, tended to skip teaching the coursebook sections that dealt with these areas of the language. The famous English phonemic chart you can find on a number of websites, DVDs, or apps today was not so easy to access back then. So this was a big opportunity for me to start a business and help the teachers. On the other hand, when I gave tailor-made courses at specific schools, I had to unearth the real needs of the teachers and how much they already knew about the subject, so I could adapt the off-the-shelf course I’d already put together. In these cases, you do your research through oral interviews with prospective participants and supervisors, through written questionnaires, through focus groups or by watching some of the teachers at work.
2. Design: now that you know the participants’ needs, you must define how the course is going to be delivered: is it going to be presential, done via a webinar or blended? In addition to that, you need to determine and write down the learning objectives of the course. What is expected from the participants in terms of performance as they finish the training session? What is going to change? Of course, the clearer you state these objectives, the more effectively you will create and apply the materials you are planning for the course. A typical objective would be, for example, by the time the teachers finish this first module of the course they should be able to recognize and reproduce (orally and in writing) all the individual symbols that represent the phonemes of the English language and use them in clear contexts (as in specific words). You will notice that the objective follows the popular formula S.M.A.R.T (specific, measurable, achievable, relevant and time-bound).
3. Development: this is the hands-on phase of the process, when you are going to create all the different materials that will compose the course and help you impart the content of the sessions (deductive approach: lectures), or lead the students to discover parts of it by themselves (inductive approach, discovery), and finally practice and discuss the learning points. Remember you are creating a course for a number of individuals with different types of learning styles, tastes and ways to use the brain. So variety is the key. Always start with a relevant icebreaker or energizer to create an atmosphere conducive to learning and give the participants a chance to get to know each other from the beginning. Believe me: these warm-ups will make your job a lot easier later on. Especially if they are thematically linked to the topic of the course. Keep the pace fast (that’s the rhythm most participants are used to in today’s hectic world and keep alternating and using diversified activities: short lectures with the help of visuals such as slides (note: even during these lectures, make the process learner-centered by getting them to participate actively, through questions, for example, or comments); games; guided note-taking (students fill in the gaps of sentences previously written in the handouts; physical activities (involving movement), pair work, group work, debates, etc. I know, it can sound a bit overwhelming. But it’s doable. Remember: the longer the course the more variety it requires and you will have more time to apply different activities to suit as many different learning styles as possible. If the course is short, or broken down into modules, you will have to prioritize.
4. Implementation: this is the great moment you and your trainees have been expecting. You are putting all your preparation in practice. if you have the chance to run a small pilot with a group of volunteers before that, fine, but most trainers cannot afford the time to do that. Try and include during the ice-breaker, or before that, a moment when the participants will be able to express their expectations regarding the training. Of course if you did the needs analysis well, there will be no surprises here. But maybe you’ll have to make small adjustments to fit their unexpected hopes. Flexibility is an important characteristic of good trainers. Try to exercise it. As the session progresses and you get more comfortable with he group, allow for more participation, become more of a facilitator to the process, call them by their names (name tags or desk tents with their names written on them are a must), and carry on making adjustments whenever needed, especially regarding the time each activity lasts. You may have to shorten an upcoming task if the current one drags for too long. Create a detailed schedule for yourself so you can keep track of how much time each activity should take. In long courses, things may get out of hand if you don’t stick to this timetable. Do not forget to have breaks throughout the course. Most people are fueled by caffeine these days or they need to stretch their legs and walk around after long hours sitting down.
5. Closing: at the end, allow time for feedback and final questions. You can devise interesting activities for that too. Ask questions about what they think should be done as a follow-up to the session. Or explain the follow-up plan you have already designed: job aids, individual couching, accompanied visits to clients, lesson-monitoring for feedback, etc.
You will not have to start from scratch every time you design a course. I used some of the materials and activities I created for my initial course for years, with small adaptations now and then, to suit different contexts or to update them. But it’s good to understand and go through the whole creation process a few times to make it fresh.
Training is a field that is growing and more professionals will be needed. If you are interested in it, start educating yourself: read as much as you can on the topic, follow blogs, enroll in training sessions as a learner, and participate in conferences. It’s a very hard and demanding job, yet very exciting and varied. Good luck.
Au revoir
Jorge Sette.
They were right after all. We are seeing a comeback (were they ever really gone anywhere?) of some of the old theories about learning and how teachers should conduct their lessons. Edtech is making possible the practical application of the Socratic method, of Paulo Freire’s pedagogy, of Vygostky’s studies and experiments. All the other pedagogues who have advocated more direct involvement and participation from the students in their own learning are being vindicated and having their theories confirmed and validated.
Some of the methodologies we see in use today are becoming possible because of the realization of individualized learning. It boils down to a student facing her app alone in her bedroom to start with. And from there we can exploit the use of questions (Socrates) to lead that student further and further on the path to the right answer, or, even better, to her own answer in the case of a more abstract problem (such as moral, ethical or political issues); we can personalize teaching to make the context more relevant for each of the students, and therefore resonate with them (Paulo Freire); and we can flip our lessons, having students reconvene in class afterwards to cooperate in solving problems (Vygotsky), after having spent time alone in their homes doing research, reading, watching TEDs or other relevant videos on YouTube.
We have always known that personalization, cooperation and inductive approaches worked fine. They have the power of grabbing the students’ interest and attention, keeping the findings longer in their memory. We’re clever teachers after all, we do our homework as well, we went to college and were fascinated by Plato and his dialogues, we felt invigorated by the potential and possibilities of the pedagogy of Freire; and we could easily see that pairing off weaker students with strong ones who would pull them along zones of proximal development made total sense.
But we lacked the means to make it happen. How to apply these exciting methods to classes of more than 30 students (or even more sometimes)? How can a single teacher dedicate enough time to the needs of individual students in these conditions? How much time is there outside the class for teachers to mark essays and homework, to create interesting lessons, to prepare the long – and possibly very boring (for the students) – lecture to present on the following day?
The good news is things are changing. More and more, the new technology being created will allow us to go back to the masters and make the most of their wise insights and theories. Few teachers doubt that learning is up to the student. It’s their direct responsibility. Teachers are important channels and organizers of the different methods students will have to use actively themselves on their way to discoveries.
Let’s not be afraid of using apps, audience response systems, flipped classrooms and LMSs in our schools to recreate the necessary conditions to hand learning back to where it belongs: the students! Socrates was sentenced to death for doing exactly that. They called it “corrupting the youth” back then. Well, “Toto, I’ve a feeling we are not in Kansas any more”. Let’s corrupt them!
NOTE: You might want to check out our eBooks available from AMAZON.COM:
TEACHING ENGLISH WITH ART: MATISSE. Click here for more info: http://wp.me/p4gEKJ-1kP
TEACHING ENGLISH WITH ART: PICASSO. Click here for more info: http://wp.me/p4gEKJ-1lA
Au revoir,
Jorge Sette.
This is going to be an unusual post. We won’t be giving you any solutions, only problems and issues to consider. All of us who work in the field of education, either as teachers, school owners, publishers or booksellers are worried about the future of our business, or should I say, our mission. From the get-go, I would like to state my position regarding education, so it’s clear and can inform the vocabulary I might use throughout this post. I think of education as a business. Not just like any other business, but a very special and interesting one, as it is the source of human development and betterment. However, in a capitalist society, education is regulated by the same principles of supply and demand of all other businesses.
My objective in this post is simply to raise five of the questions I’m sure most of you share with me. I propose we start searching possible answers, reading up on the topics, and begin a debate on each of these issues. You are more than welcome to use this space (my blog LINGUAGEM) to share your views and ideas on the points listed below. My questions concern these following points:
1. Teachers. My first question is, of course, will we have a job in the future? As teachers, and other professionals of the education business – publishers, school owners and booksellers – I anticipate the answer will be yes (fortunately), but our jobs will change a lot. More and more the ball will be on our clients’ court (students and parents) and, as a consequence, we will have to adapt and try to reach them directly and on their own terms if we want to survive as professionals. They will have a strong say on everything regarding education: the kind of teacher they prefer, the methodology, the learning materials they will use, and how they wish to purchase them.
2. Methodology. What will be the most popular and preferred way of learning? We have always known learners have different leaning styles and are stronger and weaker at different forms of intelligence. One solution fits all will not do. Therefore, I suspect, we will see a lot of blended learning, with great variation on the percentage of online learning versus classroom lessons. Also, how much of this online learning will be self-learning or involve a tutor or teacher helping them out outside the classroom? In what situations will inductive/deductive approaches work best? The importance of learning pace is also another point to be considered: will these students require more individual lessons or profit more from a group learning environment? How much of the class will need to be flipped, when students deal with the theoretical points at home on their own and then come to class to solve practical problems, discuss doubts or simply apply what they learned in a more controlled environment.
3. Learning Materials. I’m pretty sure print materials are on the way out, as ebooks can offer all the advantages of print ones, and a lot more. If we already prefer to read novels on the Kindle, what to say of the possibilities inbuilt in a multimedia biology or history educational kit, which will allow them to watch a living cell divide itself or a dramatized episode taken place during the Renaissance played out as a video clip at the click of a mouse. Gaming, in addition, will make learning a lot more active and interesting, stimulating parts of the brain a lecture could never achieve to do. However, there is plenty of room for variation within online learning. We need to consider, for example, the best length of video clips to make retention more effective; should each 5-min footage be stopped and followed by a short quiz? What works best: animations or reals actors? Could a simple replication online of an old-fashioned blackboard with a teacher writing on it and explaining the teaching point work? The latter is exactly what Khan Academy does: except that the teacher is exceptionally good and the classes work like magic! Have you ever had trouble with algebra or trig? Try the modules on Khan and you will enjoy the beauty and magic of concepts that seemed arid and boring when you were in high school.
4. Schools/Colleges. What kind of changes will brick-and-mortar schools have to go through to compete with online learning? Blending is the first thing that comes to mind. But if teachers won’t be lecturing and classes are really going to be flipped, what other kinds of special services could schools and colleges provide to attract and retain clients? It’s really exciting to think about this. The moment we understand better how our brains absorb and/or create knowledge, we may need to hire psychologists, speech therapists and neurologists as part of our regular staff to help our learners out and differentiate our schools from the competition.
5. Metrics. Adaptive learning. How are we going to measure and adapt our teaching to the specific needs of students? What international scales, tests and certifications can be created to align consistently the different approaches across different institutions and regions?
These are all very big questions and require a lot of studying and research before we can come up with the right answers. Besides, the process is really dynamic and won’t stop. It will continue evolving and throwing new lights on education and the learning process. These are really exciting times we live in if we are in the field of education.
My recommendation is start reading up and updating yourself as much as you can on what is going on in the field and start experimenting with new forms of teaching, writing, reading, producing and selling learning materials right now. We don’t want you to have to struggle to catch up.The future of education has already started.
I guess this is all for today. Don’t forget to share your views and make your comments about those topics as you leave this page. We’ll be delighted to read them.
Note: you might want to check out our new book TEACHING ENGLISH WITH ART: MATISSE available from AMAZON.COM as an ebook. Click here for more info:
Au revoir
Jorge Sette.